Category Archives: 360|AnDev

Conference Signage V3

IMG_2523So I wrote a while back about Conference signage, and what my “version 1” looked like, and where I wanted to see version 2 come in.

Turns out V2 came sooner than expected. The awesome team at Essemble, who built the conference app, were able to quickly work up. rough version 1 of a conference signage AppleTV app.

It wasn’t fancy to start, I have a few things I’d like to change for next year, but overall it was awesome. Of course training people to look at this vs. the crappy little monitors hotels install outside conference rooms might be a bigger challenge than I expected.

IMG_2542Each room had a large monitor out front, and an AppleTV. The app had a list of rooms, you selected the room the TV was in front of and that was it. The app polled the server that drives the conference app, so any changes I made to the schedule in the app, were reflected almost immediately on the screens. Certainly faster than I could update the website.

 

As a first cut of this, done in … I think 2-3 weeks at most, I’m thrilled. The information I wanted to present was presented. I didn’t have to print out session signs for every session in every room, and have volunteers running around to change them. I was able to quickly move sessions based on capacity, and everything I needed to reflect those changes, did so quickly.

IMG_2540There were a few hang ups, the way the app pulled data left the previous evenings listing until 15 minutes before the next mornings event, vs. starting wth the first thing that day. Not a big deal, and easily addressed.

I loved that general sessions were able to be called out as basically “Not in this room” so anyone walking in, not only knew it was a general session, but where it was, and that it wasn’t in the room they were standing at.

I’d love to have them run in portrait, mostly because hotels don’t have small screens, and nearly 50″ is a lot to have sitting there in landscape. Not a deal breaker.

I’d love to have a bit more styling on the display, maybe using the header image for the event along the top, or as a full background, again not a deal breaker.

Down the road, a bit down the road, I’d like to own my own displays (probably smaller, 46″ was nice, but I felt it was a bit overkill) so I have more control on size, and placement, etc. but even using hotel kit, it worked out great.

I’d love to make conference signage more valuable and realistically more trustworthy for attendees. Hotels have small monitors that they use, but those changes aren’t in my control, they’re scraped from the schedule and any changes require emails to be sent, delay, etc. Updating the website is something I do as we go, but it’s also not as fast as simply changing the data the app uses, and not just updating the app, but the room signs at the some time.

Keeping Conference Attendees Informed.

We moved to re-usable signage to save money. looks awesome!

We moved to re-usable signage to save money. looks awesome!

For years we invested in these really nice stand up banners for room signs. Each one listed the entire 4 day conference line up for that exact room.

Great in theory, not in practice.

Speaker backs out last minute, sharpie out their session, tape a folded piece of paper of that slot. Two speakers need to swap rooms, now you’re taping paper, WITH sharpie written information onto this nice standup vinyl banner. Now by the 4th day of the conference, the nice room signs look like shit.

Add to the overall shabbiness they now show, they aren’t the best at providing information. I’d watch people all day, each day, walk up to a sign, stand in front of it. I realized they were walking up, figuring out what time it was right now, then seeing if they wanted the current session, or maybe the next one.

I was presenting too much information.

Capture 2016-07-15 at 2.05.51 PMEnter room sign version one.

Several improvements:

  1. Not date specific, I can reuse these signs over years, WAY economical.
  2. Provide the exact amount of information someone needs, “What’s in this room now.” and “What’s in this room next”. Want more detail use the app to see the whole schedule
  3. WAY more green (see 1). no more annual vinyl banner cartridge replacement.
  4. Easy to manage. Volunteers swap out printed pages, and should something be moved, it’s easy to move the printed page. Canceled talk? Leave it blank, or quickly print up a “cancelled” sign. Easy Peasy.

Version One?

I run technology conferences. I want to leverage technology whenever I can. A lot of conference technology sucks, hotels usually under invest and over charge, hotel internet is well… we all know. While these poster boards are great and re-useable, my ideal Version Two is a monitor or TV, on it’s side. Either running an AppleTV or iPad. (Or something else)

I’d be able to (from my laptop or iPad) control what each monitor is showing, set up the schedule so the signs change without human intervention.

Definitely not a cheap solution, but very much a build once and reuse until the equipment dies solution, which i like. Also I like that it’s a technology solution, for a technology conference.

V 2 is a ways away probably, but it’s on the radar.