Category Archives: iPhone

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Dear Google and Motorola, you’re doing it wrong

My friend Justin tweeted this and it really called out something I had noticed the first time I saw the Moto Xoom commercial. Motorola (and by extension Google) are doing advertising WRONG.

Below are the commercials for the Xoom, and the iPad. Notice anything? Motorola spends their time with spaceships, and flashy weirdness, some dude looking around the cockpit of a space pod, talking about technology specs (as a geek this appeals to me, but I’m the minority. I don’t need an ad to decide to buy something) and showing perhaps, 10 seconds of actual device screen, and most of that is a game. I get that the commercial is aimed at showing the game playability of the Xoom. Great, that commercial should be 3-4 down the line. Establish the device as usable first, then highlight game play (if you have to)

Now look at the iPad commercial.

Notice anything? It spends the entire time with nothing but the device. The hands belong to someone, but we don’t need to see him, nor do we need to see him approach the chair, look bewildered about the iPad just sitting on the chair unattended and then sit down, look around some more, be amazed at the quality of the chair’s leather, appreciate the stitching, etc, etc. We see hands using the iPad to do a number of things. Not one thing, many. Sure IMO they’re mostly stupid things I almost never do on my iPad, but the point is, they show how to use the iPad.

Motorola, fire your ad firm. Hire someone who’s at least used an iPad, and hopefully someone who’s used a Xoom. I know there isn’t a lot of apps made just for the xoom, that’s fine, the iPad commercial focuses on all built in apps. Sure later ones have focused on third party apps, but launch commercials are just the apps Apple shipped it with. Surely there’re enough built in honeycomb apps to make a 30 second commercial. Heck look at Apple. Photo viewer, video player, maps, calendar, etc. Nothing crazy, nothing flashy or “OMG THAT APP IS ON A TABLET!!!!” just everyday use apps.

 

I almost wonder if Motorola hired the same firm HP did with the pre commercials? I’m sure some ad wonk Don Draper wannabe will explain the ad is less about the device and more about the futuristic feel of it, or some ad wonk bullshit. That’s not what sells things in 2011. Maybe it did in the 70s and 80s when consumers (no offense mom and dad) were a bit more stupid and easily confused, but that’s not how it works now. LEARN OR DIE.

 

The Wrist, Valuable Realestate

I was reading this article the other day, and it pretty much jived with my review(one and two) of the ‘iWatch’

There’s plenty of “I just use my iPhone, why would i want a watch?” people, and that’s fine, as with all things, it takes all kinds. I have a nice large watch box, full of nice analog and digital watches, and now my iWatch. I’ll probably wear watches forever, or I should say, something on my wrist.

 

I’ve joked with friends, but from the moment i got my first iPod Touch, I’ve been on the look out for something that would make it wearable on a wrist. iOS doesn’t really lend itself (sadly!) to landscape orientation, but android (mostly) does. I wouldn’t care that I’d invite being beaten up.

I hate talking on my phone, I dread it. I’ve thought, and still do about ditching my iPhone, getting an iPod Touch, and just having a blackberry or android phone. I really want a multi purpose computer, that’s easily accessible, always on me, etc.

A watch, or watch like device is the perfect thing. Easy to type on (though obviously not a replacement for a phone if you’re a lotsa email, texting type of person, but for firing off a quick “Im here” sms, etc.

I think the first step will be a connected watch type thing. As mentioned in the article, a watch that lets you accept/decline phone calls, shows your calendar, etc. Either from a connected device from Bluetooth, or with it’s own connection to the internet.

But I do think eventually we’ll have a device, the size of an iPhone or so, that fits comfortably on a wrist, has a camera for facetiming/skyping, etc. I’ll be glad when that time comes. I’d love to not worry about where I sat my phone down? Did I leave it at the bar, or at home? etc.

A device like this, if it’s where my watch would be, becomes less a gadget and more a part of my life, something I grab when I’m getting dressed.

 

Can’t wait!

The Mobile playground is shrinking, buh bye Nokia

it’s been an interesting few days for those who obsess over mobile stuff, myself included.

First HP announced their new WebOS line up. In a word, “sexy”. In another, “too late to market” Ok that’s four words, but still.

The current time frame for us to play with a TouchPad or Pre 3. “Summer” not even a hard date, just the season. Here’s why that’s a big ball of fail for a company that should have the resources to push ahead faster than most.

The TouchPad will weigh 1.6lbs. The iPad weighs 1.5lbs. The iPad 2 is rumored to weigh a bit less, My guess 1lb or close to it. So the TouchPad will launch weighing MORE than the PREVIOUS MODEL iPad. If it launched now. a .1lb difference wouldn’t be a thing, but a half pound difference in weight? That’s gonna be noticed. I want a TouchPad like a crackhead needs a fix, but will I wait 6 months? maybe, maybe not. Most won’t.

Gruber speculates that we’ll see an iPad 3 or 2.5around September, so the TouchPad will likely be outmoded twice over within months of launch. Wonder how long it’ll take for the TouchPad 2? a year?

I have no clue what else HP has cooking, but clearly they still think like it’s the 80′s and 90′s and you can take 6 months to a year to roll something out. It’s gonna be a hard lesson to learn.

That brings us to Nokia. I’ve had a few Nokia devices, and liked most of them. Well the earlier ones, at least. The last two, were a confusing mess. I’m not a dummy, and can figure out most OS’s etc, and mobile OS’s shouldn’t require “figuring out” in the first place. I could barely get apps installed on my N97, and Gave up completely on my whatever it was that followed. And really Nokia, stylii? in 2009 when I got my last Nokia device, it still required a stylus. Come on guys!

Now they’ve announced they’re partnering with Microsoft. Bad move. Why? It’s becoming more and more clear to me, that the mobile platforms that will win, are the ones where it’s a hardware and software play. Apple, HP (if they can start thinking like a modern company) and RIM. All control their hardware and OS. There’s no AT&T branded crap. Sure there might be AT&T apps, and that sucks, but the UI is the same. There’s no blackberry curve with Motorola sense, etc. The experience is the same across networks (other than carrier specific apps that preload of course, which suck, but whatever, they’re not changing the UI/UX). Google and Microsoft don’t have that control. Well we know Google doesn’t, it’s TBD whether Microsoft does. I’ve seen exactly two WP7 devices in the wild, and both were developer phones. Microsoft has shown that it can’t stay competitive with Mobile OS. They dominated when there wasn’t any serious smartphone competition, but times have changed. Maybe they’ll surprise me, but I doubt it. My play had i somehow found myself in charge of Microsoft. Forget phones. Re-tool Win7 to be touch only tablet OS. Not a bastard “use a stylus” tablet OS, a complete re-tooling, like Apple did with iOS. It’s OS X underneath after all. Focus on tablets, it’s a strong market now thanks to Apple, but it’s gonna get stronger, and there’s a dirth of quality OS’s for tablet devices. Phones are consumer electronics, lost and tossed in a time span that measures months more than years. Tablets, while heading towards commodity, will be everywhere. Households will have as many or more of them than phones.

Apple leads, that doesn’t mean you have to follow.

What do you think? Will Microsoft pull Nokia out of the fires? Will Nokia and M$ fall together? Will HP miss the mark, and slide out of mobile quietly when only 3 TouchPads sell? Will we all be rolling in iCars to our iHouses, wearing iKicks?

Disney world, it’s not so magical

Ok so we spent much of last week and Christmas day in Orlando with the In-laws. Mom-inlaw wanted to do Disney World.

Overall, I had a good time. Having been to Disney World with my mom two years ago, there wasn’t much “awe” happening since in 2 years Disney hasn’t done much to the place.

Magic Kingdom

I was really bummed that the Haunted Mansion wasn’t all “nightmare Before Christmas”-ed out. Must be a CA thing? Overall the park wasn’t too crazy, crowded to be sure, but not bad. It’s funny tho, i was talking to Mike Lee about his recent trip to the Magic Kingdom and he was saying how it’s odd when you see things not go right. Disney (like Apple) tries really hard to manage the entire experience, and when something goes wrong it’s glaringly wrong. Well we definitely had the BMF experience at the Kingdom.

Apparently part of experience now when waiting in line is to have the line be less a line, and more a mob. On two, maybe three rides when the iron bound queue ended and we got into the actual ride building, Disney employees informed us that the line wasn’t single file, fill all available space. I’m guessing as a way to make the lines outside seem shorter, or something. However as in all cases with mobs, it quickly went from “happiest place on earth” to “mob rules; cut in front, elbow and kick your way into the Pirates of the Caribbean”

So that kinda sucked and really ruined the experience of the ride. Thankfully most lines weren’t too long in general, and we fast passed the popular stuff.

Christmas day, we were flying home, so after breakfast with the fam we went to epcot to walk around. To get from breakfast to Epcot/our hotel we had to go past the Magic Kingdom. Here I was thinking, “Who the hell wants to be at Disney World on Christmas day?” Turns out, a lot of people do! We asked the gal behind the counter at hour hotel about it and she said, at around noon that day they were at “level 3″ meaning only season pass holders and resort guests could get in. The park was already turning away folks who were staying elsewhere or driving in. ON CHRISTMAS DAY! She said on New Years Eve day, they’ll be at “level 4″ meaning once you leave, you can’t get back in, and even resort guests and season pass holders might not get in.

I gotta admit, I’m amazed that it’s that busy on Christmas. New Years, sure, I bet it’s a pretty fun party, but christmas?!

Oh and Space Mountain, the new music sucks. I need a fast rock track to make the ride fun, the current music is way to mellow, i found myself just sitting there waiting for the ride to end.

Epcot

My favorite part of being in Orlando is Epcot. Mostly because of the world tour part, and beer. Epcot itself is fun, the rides are cool, and the new (even new to me) Nemo ride is pretty sweet. Actually the ride is lame, but there’s an aquarium attached (you can just walk into that part, the ride exits there) that is really awesome.

It’s funny, we went to a beer/snack cart in the United Kingdom Pavilion, and i got mocked (rightfully so) for ordering a Stella.

Also, if you like trying candy we don’t get in the states, the Twinnings Tea shop has a pretty good, but small selection. SKIP the turkish Delight. This ain’t Narnia!

Thankfully, with the Magic Kingdom being so crowded on Christmas day, Epcot was not. We breezed thru the park using up the last of our meal plan snacks with hardly anyone else around. AWESOME!

Meal Plans

I dont think the meal plans are worth it. Ours was actually free with our package booking, so that was nice. I’d have been annoyed if I had paid for it. For one thing it’s very rigid. A “meal” is an entree, drink (non alcoholic) and dessert. I don’t like dessert and would often prefer an appetizer, no go cowboy! (Props to the waiter at Nine Dragons in Epcot. he hooked us up with some apps for free. Course with a party of 8 and 18% tip built in, why not make sure we’re happy. I know we added a little more tip to the bill)

The way the plan (ours at least) worked was we got 4 meals, 4 snacks, and 4 quicks. After cracking the code on what exactly each of those was, then it was a matter of scoping out the icon on the menus around the parks to see what applied and what didn’t, and then having to tell the worker, “I want a snack, what’s that entail here?” every time.

So overall it was way more effort than it was worth.

Connectivity

I understand we’re supposed to be in the park, spending money, etc, but is it that out of the question to make our time at the resorts more enjoyable?

1. wifi ain’t cheap, i know the idea (to hotels) is that if you’re paying a lot to be at a resort, $10-$20 for wifi (per DAY!!) is nothing to skoff at. Problem is, that it is. We had the mifi (crappy signal) but really, just give the wifi away, the number of guests who actually use it will never be that many. Shoot, there wasn’t even lobby wifi. Come on Disney! Don’t nickel and dime your guests!

2. AT&T sucks. I know that’s not Disney’s problem, but bears mentioning. I never had more than about 1-2 bars, and was constantly losing my data connection. Even a few times fell to EDGE, and even “Searching” I suspect that was mainly due to overload, but come on there’s plenty of places to hide some towers in the parks.

So, good time overall

Ok that’s a quick and dirty run down of my christmas (oh and along with being at Disney World on Christmas, flying on Christmas is also very popular! WTF) vacation.

All in all, a good time.