Adobe needs to buy Palm.
Picture this.
Adobe buys Palm. Retools WebOS (or goes android, but I think that’s a bad idea) to be more Flash focused. Basically create a “Flash Phone” Build out a marketplace, somewhere between Draconian Apple, and Hippy-free-for-all Google, for Flash devs to build and sell their apps. SELL. Adobe, you build the market, and back out. Don’t start building your own things and giving them away for free. That screws your community over, cut it out!
Flash Devs have been denied a reliable, useful marketplace… well pretty much forever. Companies like Litl are working on devices to show how awesome Flash apps (Channels) can be, and hopefully help developers make money too. Adobe could easily kill some of their soon-to-be-dead-but-no-one-knows-it-yet projects, and focus on a mobile SDK for Devs to build stand alone “apps” that the “Flash Phone” could run.
Apps that exist as good citizens, outside a browser, as a standalone executable/process. They kill when closed, and don’t burn through the CPU. This is totally possible!
I know I’d buy a Flash Phone (assuming it’s the Pre aka nice hardware) in a heartbeat. I’d want to support the community, but I also think it’s a huge untapped market. Look at the flash content out there on the web! So much could easily become apps.
Events, fun and why i do them
360|MAX
Adobe MAX is the annual “geek out” for those of us doing anything with Adobe technologies. It’s a huge event, costs a metric buttload, and is usually pretty over the top. It’s also hugely fun, and a great way to see folks who don’t come out for other events typically. It’s also nice to attend an event that I’m not organizing, or at least not organizing much of.
360|Conferences does an unconference at MAX, to bring some community to the event. It’s always a good time, we get some great speakers to give us some time and share what they know. It was really cool this time that we had some more interesting topics; Arduino/Flex interaction, How a rock band uses Flex/AIR and even iPhone in their performances, etc.
It was a good time.
Next time, we’ll limit talks to 30 minutes. It’s about double the sessions, but I think 30 minutes is a good time slot, we can get more great topics going.
The funnest part of my job (If I can call it that) is doing different types of events. They’re not just always the same event over and over. Even 360|Flex and 360|iDev, while super similar, and based on the same ideals, are vastly different. Then throw in Ignite, 360|FlexPress, and hopefully a Festival of Books, and it’s just a great time bringing people together!
How to ruin a brand and influence people
On a smaller scale but equally disastrous, Adobe is extending their brand confusion to their community. A little history: Adobe created Flex Camps a while back, as one day events for Flex developers to come together to learn and network. Topics ranged from beginner to advanced, and were generally well received. There have been Flex Camps all over the world.
At MAX adobe decided that the community was confused about Flash, Flex, the platform and everything.
I think the confusion is Adobe’s. No one I’ve met is confused about what Flex is or what Flash is.
MAX 2008 Day 2!
Day to of MAX, is well, kinda like Empire Strikes Back, without the Luke screaming like a girl part. I’d say the General Session today however was very Revenge of the Jedi (yeah I’m old skool, look it up). General Session Adobe’s guys advertised day 2 as a must attend general session, which frankly, it [...]
MAX ’08 Day 1 Recap
Looooooooong day. I’m about to pass out, but wanted to get my thoughts on MAX ’08 day one down on paper. For Tom and I, MAX San Francisco, started on Sunday. We ran some errands, put stickers on our fliers for 360|Flex Indy, and then headed over to Moscone for some socializing. We hit up [...]


